Van Houselt Techniek
LOGO DESIGN | GRAPHIC DESIGN
2019
Van Houselt Techniek is a company in The Netherlands that is provides mechanic service in the transport and agricultural sector.
My task was to create a logo that fits the style of the owner and the branche that he is working in. Next to this I created the design and the positioning of the car sticker.
![](https://thessajansen.com/wp-content/uploads/2019/06/1.jpg)
![](https://thessajansen.com/wp-content/uploads/2019/06/2.jpg)
![](https://thessajansen.com/wp-content/uploads/2019/06/3.jpg)
![](https://thessajansen.com/wp-content/uploads/2019/06/4.jpg)
![](https://thessajansen.com/wp-content/uploads/2019/06/5.jpg)
Process Sprints
Inspiration moodboard
![](https://thessajansen.com/wp-content/uploads/2019/06/14.jpg)
First ideas on paper
![](https://thessajansen.com/wp-content/uploads/2019/06/8.jpg)
![](https://thessajansen.com/wp-content/uploads/2019/06/15.jpg)
![](https://thessajansen.com/wp-content/uploads/2019/06/9.jpg)
Selection of concepts
![](https://thessajansen.com/wp-content/uploads/2019/06/12.jpg)
Transform sketch into vector logo
![](https://thessajansen.com/wp-content/uploads/2019/06/13.jpg)
Selection of brand colours
![](https://thessajansen.com/wp-content/uploads/2019/06/6.jpg)
First proposal for the car sticker
![](https://thessajansen.com/wp-content/uploads/2019/06/11.jpg)
Adjusting the final little, but important details
![](https://thessajansen.com/wp-content/uploads/2019/06/7.png)
Exporting the final assets
![](https://thessajansen.com/wp-content/uploads/2019/06/10.jpg)